Dancing Guy – How to Start a Movement by Derek Sivers on TED (Video)
“Why Social Movements Occur: Theories Of Social Movements”
The 1960s in America: Crash Course (Video)
Examine theories of social movement emergence
OER Text material
Sociology: Understanding and Changing the Social World, 21.3.2 addresses ideas of why social movements emerged, including shared discontent, structural strain, relative deprivation, resource mobilization and political opportunity theory.
Section 1: Supplementary Material (Videos and Reading)
Sivers addresses how movements get started using a fun video of a ‘dancing guy’ who ultimately is joined by others to discuss the characteristics of movements. This video would be useful to generate discussion about movements and to get students thinking about other movement characteristics.
The Journal of Knowledge Economy and Knowledge Management, Volume XI: Spring, pp.125-130
Abstract: “In this study, the emergence of social movements is examined. To understand why social movements are born (and grow), we looked at the following theories that try to understand the origins of social movements: deprivation theory; resource mobilization theory; political process theory; structural strain theory; and new social movement theories. The paper also demonstrated how some of these theories can be used to explain some prominent social movements. Finally, the paper also discussed how social movements are intimately tied up with various forms of adult learning.”
Video summary: “In the United States, the 1960s. America was changing rapidly in the 1960s, and rights movements were at the forefront of those changes. Civil Rights were dominant, but the 60s also saw growth in the Women's Movement, the LGBT rights movement, the Latino rights movement, and the American Indian movement. Also, Americans began to pay a bit more attention to the environment. All this change happened against the backdrop of the Cold War and the Rise of Conservatism. It was just wild. John will teach you about sit-ins, Freedom Rides, The March on Washington, MLK, JFK, LBJ, and NOW.”