What Is Industrial and Organizational Psychology?

Review Questions

Who was the first psychologist to use psychology in advertising?

  1. Hugo Münsterberg
  2. Elton Mayo
  3. Walter Dill Scott
  4. Walter Bingham

Hint:

C

Which test designed for the Army was used for recruits who were not fluent in English?

  1. Army Personality
  2. Army Alpha
  3. Army Beta
  4. Army Intelligence

Hint:

C

Which area of I-O psychology measures job satisfaction?

  1. industrial psychology
  2. organizational psychology
  3. human factors psychology
  4. advertising psychology

Hint:

B

Which statement best describes the Hawthorne effect?

  1. Giving workers rest periods seems like it should decrease productivity, but it actually increases productivity.
  2. Social relations among workers have a greater effect on productivity than physical environment.
  3. Changes in light levels improve working conditions and therefore increase productivity.
  4. The attention of researchers on subjects causes the effect the experimenter is looking for.

Hint:

D